Meet the team

Erik

Erik Hanna

Executive Director, Management Consulting

Erik founded Wheelcog in 2015 to build a consulting firm rooted in purpose, partnership, and practical results. He brings decades of experience leading complex transformation efforts, including past leadership roles at Deloitte and Slalom Consulting. With a foundation in engineering and a commitment to human-centered design, Erik blends strategic vision with operational know-how to deliver outcomes that stick. He believes in building partnerships that last—and solutions that matter.

Aaron Olds

Practice Director, Technical Solutions

Aaron leads with both technical precision and big-picture thinking. With deep expertise in system architecture, data analytics, and cybersecurity, he empowers organizations to transform through technology. Whether enabling cloud migration or custom development, Aaron builds platforms that are as resilient as they are innovative.

aaron
Avi

Avi Patel

Consulting Manager, Project Delivery

Avi is a forward-thinking strategist driving impactful modernization for public and private organizations alike. With a background in enterprise systems and technology strategy, Avi helps clients navigate complex change, improve efficiency, and unlock scalable innovation. He thrives on making the complex simple—and the outdated cutting-edge.

Soheila Azadi

Consulting Manager, People Transformation

Soheila brings a unique blend of artistic insight and cultural expertise to her consulting practice. With a background in public art and civic engagement, she champions inclusivity, equity, and community-centered design. Her work helps clients co-create solutions that are both structurally sound and socially responsive.

Soheila
jj

JJ

Practice Director, Data Solutions

JJ champions clear, authentic communication and data-driven insight to move people and organizations forward. With roots in publishing and a flair for creative strategy, he helps teams align around change, optimize data practices, and foster meaningful engagement. His work ensures the voices of users, stakeholders, and communities are heard—and reflected—in every solution.